Advertising
We build advertising that performs. Strategic campaigns across the right channels, backed by strong creative and sharp optimisation so every euro of media budget works harder.
Book a callAdvertising is one of the fastest ways to reach the right audience at the right moment. At TNG we combine strategy, creative and optimisation so paid media becomes a real growth lever rather than a collection of disconnected campaigns.
Full-funnel strategy
We do not treat each channel as an isolated line item. We build one integrated plan that connects awareness, consideration and conversion. ||| That way every euro plays a role in the broader customer journey and contributes to compounding growth.
Data-driven optimisation
Every click, view and conversion becomes fuel for better decisions. ||| Through ongoing tests, clear KPIs and disciplined evaluation, we continue to learn what actually works for your audience and scale the strongest patterns.
Strong creative
Great campaigns need great creative. Our in-house team produces performance-focused creatives, UGC and video assets that outperform generic stock-led content. ||| Creative and media are built together, not handed off in isolation.
Multi-channel expertise
From Meta, TikTok and LinkedIn to Google Ads, YouTube, programmatic display and offline campaigns, we understand the role each channel can play. ||| We do not choose what is trendy, we choose what is commercially effective.
Transparent partnership
Live dashboards, clear reporting and regular optimisation moments keep you close to the work. ||| You always know where budget is going, what it is producing and which levers we are pulling next.
Within Advertising
Our specialties
- Social advertisingMeta, TikTok, LinkedIn, Pinterest en Snapchat binnen één strategische paid social aanpak.
- Search advertisingGoogle Ads, Bing Ads en AI-zoekmachines onder één geïntegreerde aanpak, gestuurd op ROAS en commerciële groei.
- Display advertisingBereik en remarketing via Google Display, programmatic en directe deals met premium publishers.
- Video advertisingYouTube Ads, Connected TV en online video met sterke creative en performance-aanpak.
- Offline advertisingBuitenreclame, DOOH, radio en tv, gekoppeld aan je online campagnes voor meetbare uplift.
Cases
Results with Advertising
In a competitive, international market, Beans App needed to attract high-quality, active users rather than just app installs. This required a scalable strategy that makes optimal use of ecosystem partners. Because of strict platform rules on channels such as TikTok, specific platform expertise, creativity and patience were crucial for successful scaling.
Beans
Clickdrive wanted to generate leads among Dutch young people aged 18 to 24 through an online campaign. The goal was to make getting a driver's license more fun and easier. With no predefined KPIs, the cost per lead (CPL) was the key indicator of success and efficiency.
Clickdrive
Club Darq & Lyte wanted to grow structurally, but had never done any paid online marketing. There was a limited tracking set-up, no campaign history and no insight into the cost per sign-up. The ambition was clear: to build a measurable marketing machine from scratch that profitably attracts new members.
CLUB DARQ + LYTE
Insights
