Meta, TikTok, LinkedIn, Pinterest and Snapchat within one strategic paid social approach.
Explore Social advertisingAdvertising that delivers
Advertising at TNG is not one service in a list, but the engine everything revolves around. As an advertising agency in Amsterdam we combine strategy, creative and continuous optimisation, with senior specialists at the wheel. That way online advertising reaches your audience in every stage of the customer journey: from first impression to conversion.
Full-funnel strategy
No isolated campaigns per channel, but one integrated plan that connects awareness, consideration and conversion. Every euro of media budget plays its role in the wider customer journey.
Every channel under one roof
From social advertising and search advertising to display, video and offline. We choose what works for your audience, not what happens to be trending.
Creative that performs
Our in-house creative team builds performance creatives, UGC and video straight from the paid strategy, continuously testing which concepts perform best. Creative and media work hand in hand.
Transparent and in control
Live dashboards, clear reporting and fixed optimisation moments. You always know where your budget goes and what it delivers. No black box.
A selection of our clients
View our full portfolio
Our approach in 4 steps
Outsourcing your advertising should never feel like a leap of faith. We follow a transparent process with clear milestones, so you always know what we are doing, why, and what it delivers.
01
Strategy and channel mix
we research your audience, market and margins and define the role of each channel in your funnel. No standard package, but a media plan that fits your growth target.
02
Creative and setup
creatives, audiences and tracking come first. Only when the foundation is right does media budget go live.
03
Launch and learn
we test creatives, audiences and bidding strategies side by side and steer on data, not assumptions.
04
Scale what works
winning combinations get more budget, the rest is quickly replaced by something better. Every month you see exactly what it delivers.
Paid media and performance marketing under one roof
Media without creative is half a campaign, and vice versa. That is why strategists, channel specialists and makers work in one team at TNG, as an extension of your organisation. From paid media planning to the creative that stops the scroll.
✓
One point of contact for every channel: no six separate agencies working past each other.
✓
Media and creative in one sprint: campaign insights go straight back into the studio for new winning creatives.
✓
Steering on business KPIs: ROAS, CPA and margin, not just platform metrics.
✓
Scalable per phase: start with one channel and expand to full-funnel once the numbers add up.
Within Advertising
Advertising services
Every channel plays its own role in the customer journey. From social and search to display, video and offline, we run them from one media plan and steer on what they deliver.
Cases
Results with Advertising
AdvertisingData & TrackingSEOCreativeOrganic Social
In a competitive, international market, Beans App needed to attract high-quality, active users rather than just app installs. This required a scalable strategy that makes optimal use of ecosystem partners. Because of strict platform rules on channels such as TikTok, specific platform expertise, creativity and patience were crucial for successful scaling.
Beans
Advertising
Clickdrive wanted to generate leads among Dutch young people aged 18 to 24 through an online campaign. The goal was to make getting a driver's license more fun and easier. With no predefined KPIs, the cost per lead (CPL) was the key indicator of success and efficiency.
Clickdrive
AdvertisingData & Tracking
B Corp grocery app Crisp delivers fresh, locally sourced products from small-scale producers across the Netherlands. The marketing challenge was to build trust as a premium quality brand while rapidly scaling as a consumer app. TNG has been optimising Crisp's scalable performance and media foundation for nationwide growth since the pre-launch phase in 2018.
Crisp
TNG verzorgt voor ons al meerdere jaren alle zaken omtrent de SEO en SEA. Het zijn mensen die verstand hebben van zaken, meedenken in oplossingen en prettig in omgang zijn.
JannesGlaskoningTNG Agency is een super fijne marketingpartner die ons altijd goed heeft geholpen. Ze denken mee, zijn pro-actief en je kunt makkelijk met hen schakelen. Ons bedrijf is mede dankzij de hulp van TNG hard gegroeid.
Julia SmitClub DarqWij zijn super tevreden over de samenwerking met TNG. Naast groei in Nederland, zijn ze ook onze partner in internationale uitbreiding, wat erg goed verloopt. Daarnaast zijn ze proactief bezig met nieuwe kansen spotten en passen snel dingen aan als we ergens tegenaan lopen. Super tevreden en raad TNG zeker aan als je wilt groeien op Meta en TikTok!
DonaldGoodweighVery satisfied with our collaboration. I can recommend TNG to any company that needs help across the full spectrum of marketing and is looking for a personal approach. They are strategically strong, but they also have a strong team of specialists for execution.
Raoul BuijsButternut BoxWat TNG voor mij onderscheidt, is de combinatie van out-of-the-box denken en executiekracht. Daarmee hebben ze echt waarde toegevoegd aan de ontwikkeling.
Mike WillemseDockyard
Insights
