Saints & Stars

Saints & Stars is a premium gym in Amsterdam with several concepts, including Holy Shred and Holy Hyrox at its flagship location. Members use the app to book classes, packages and memberships. The brand therefore handles and measures both physical visits and digital bookings and memberships every day.

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How we support Saints & Stars

Paid advertising partner across Google, Meta and TikTok: TNG manages paid advertising for Saints & Stars across Google Ads, Meta Ads and TikTok Ads. Rather than running as separate channels, the three platforms are coordinated so each plays the role it performs best, from capturing search intent to communicating atmosphere and movement.

Analytical reporting and broader insight: In addition to channel management, TNG provides analytical reports and analysis that help Saints & Stars understand exactly where its customers come from. These insights go beyond isolated campaign metrics and provide a broader view of the journey a member takes before signing up. Together, we use that data to make growth decisions based on evidence rather than gut feeling.

Measuring bookings and memberships: TNG also manages the tracking of bookings and memberships. This is where campaign data and business results come together: only when a booking or membership is recorded correctly can the team see which campaign actually produced a new member.

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