PLTS

PLTS is the Netherlands' largest Reformer Pilates concept, with studios in Amsterdam and Rotterdam. Its 50-minute classes combine strength, endurance and balance. Members train without limits and book digitally through a membership. Growth therefore depends on both new sign-ups and a smooth booking and membership-management process.

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How we support PLTS

Google, Meta and TikTok as one connected approach: TNG manages the full breadth of PLTS's paid advertising across Google Ads, Meta Ads and TikTok Ads. The channels work together as one coherent approach, with each platform assigned the role it performs best: search intent on Google and atmosphere and movement on Meta and TikTok.

Data that goes beyond campaign metrics: TNG also provides PLTS with analytical reporting and analysis that reveal where customers come from, at a deeper level than the advertising platforms can show on their own. This broader view helps PLTS grow through evidence rather than assumptions, based on what the data reveals about the path to becoming a member.

Reliable booking and membership tracking: To make that data dependable, TNG works with PLTS on tracking bookings and memberships. Without that foundation, it remains unclear which campaign actually produces a new member. TNG takes responsibility for getting that measurement right.

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