Jewish Heritage Tours

Jewish Heritage Tours offers unique, specialist cultural trips. However, the outdated website and a complex booking process with slow loading times formed a barrier to conversion. The goal: a high-end digital appearance that seamlessly matches the quality of the offering, and an optimized flow that removes barriers.

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Google PageSpeed scores above 80

Our approach

As digital partner, we elevated the online positioning and technology to a premium level. Our strategy rests on two crucial pillars:

1.Conversion-focused UX redesign: We developed an entirely new platform in which narrative content and functionality come together. By radically simplifying the booking process and eliminating unnecessary steps, friction in the customer journey has been completely removed. Visitors are now guided intuitively from orientation to conversion.

2.Performance optimization: Under the hood, the website was technically rebuilt with a strict focus on speed. By drastically minimizing critical loading times, the technology optimally supports the user experience and effectively prevents early drop-off in the funnel.

The result

Optimized funnel: The renewed booking flow results in a sharp drop in the abandonment rate during checkout.

Maximum speed: The Google PageSpeed scores have been structurally raised to well above the critical threshold of eighty. This lays a solid foundation for both the user experience and organic findability.

Google PageSpeed scores above 80: a strong basis for both user experience and findability.

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